A do-it-yourself guide to metrics

But before that, let me make you familiar with digital marketing, Seo, and related terms. Your content isn't relevant to what users are searching for, and doesn't offer a useful answer to their question, causing them to "bounce" back to Google's search results page after visiting your website. Another interesting …

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One important aspect is citations

Search engine optimization (SEO) has been a popular strategy for businesses of all shapes and sizes. Query refinements are the queries searchers type in after doing an initial search. They might do these refinements right away (without clicking on results) or after visiting a few pages and then returning to …

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Where does your brand stand now?

Although over time your SEO position will slip if not maintained often due again to the increased efforts of your competitors. It would probably increase the chances of you making a sale consumer-wise too. Page description is the text that users see when they find your site listed in Google …

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